Inside the loop

Notes on creative decision-making.

Short essays on versions, feedback, and making decisions stick.

Written alongside ReverbMind.

Latest notes

Decision fatigue is the real bottleneck

When output is cheap, judgment becomes the expensive part of finishing work.

5 min read · Decision Loops

The cost of not naming a winner

Without a declared winner, every draft stays alive and drains momentum.

4 min read · Winners

Stop re-deciding the same thing

If a decision isn't marked as finished, it will reopen on every new input.

4 min read · Decision Loops

More options don't produce better decisions

Past a point, additional versions blur signal and hide the winner.

5 min read · Versions

When variations become noise

Too many similar versions compress contrast until nothing stands out.

4 min read · Versions

Earlier notes

Feedback without a finish line

Feedback adds options unless the system forces convergence toward a winner.

4 min read · Feedback

What it actually means to finish a song with AI

Finishing is a decision boundary, not a quality threshold.

4 min read · Winners

More notes coming soon.

Most creative work doesn’t stall from lack of ideas.

It stalls when decisions don’t stick.

See outcomes →